top of page
  • Anusuya Manikandan

Science behind Makar Sankranti / Pongal / Lohri -The harvest festival in India

Makar Sankranti is a Hindu harvest festival celebrated across India during January 14 every year. This day marks the end of winter and this event leads to the beginning of an auspicious phase of the arrival of spring. The days become longer and warmer compared to the nights, after this transition. It is the only Hindu festival falls on the same day of Julian calendar.

Makar Sankranti and beginning of Harvest Season in India

Hindus revere the sun god as a symbol of divinity and wisdom. The harvest festival is a religious and seasonal celebration for the sun God. This also marks the sun’s arrival in Zodiac Makara (Capricorn). Makara Sankranti marks the entry of Sun into 0th degree of Makara or Capricorn. The solar month born on Makara Sankranti is the first month starting within the Uttarayana (Phase of Sun returning from South to North).

How Makar Sankranti Celebrated across India

On this day, farmers across India tribute to Sun God, and wish for a good crop. The basic difference is that the same festival has different names depending on the region. Common to all the regional harvest festivals are bonfires and feasts. Another customary and popular practice associated with this festival is kite flying. In Gujarat's Ahmedabad, since 1989, the day has been observed as International Kite Festival.

Why Indians Celebrate the Sun God?

The Sun, is the primary source of energy, is critical not only for the continuation of the food-chain but it also energize the mind and body. Exposure to the Sun in early morning further provides the human body with Vitamin D, which has been widely recommended around the world for healthy mind and body.

What is harvested after Makar Sankranti?

On this day in villages, people rejoice this festival with their new harvests like sugarcane, groundnut, paddy, turmeric, sweet potatoes, pumpkin, till seeds, and other food grains.

What we supply and export?

The Sugar, Rice, and Maize Season in India has started, we are open for Spot and Yearly Contract for the Supply/Export. We at Viya's Group supply and export Indian Sugar (ICUMSA <100, ICUMSA 600-1200), Non Basmati Rice (IR 64, Swarna - 100% Broken, 5% and 25%), 1121 Basmati Rice, Milling Wheat, Sugarcane Molasses, and Maize from India. We supply in MOQ of 10 FCL (260MT) up to 25,000 MT per Shipment.

Our Payment Terms:

100% Irrevocable Non Transferable Documentary Letter of Credit (DLC) payable at Sight from Beneficiary Cargo Owner (BCO) issued or confirmed by Prime Western Bank. Advance Bank Guarantee can be provided for the Advance Paid if any.

Our manufacturing unit is registered with GACC - General Administration of Customs China as per decree 248 and 249 of China Customs, which is effecting from January 2022. We are authorized to export Sugar, Rice, Wheat and Maize to China. Contact /+91-7010225247 for more information.

For the updated FOB and CIF Price Quote for Rice, Sugar, Wheat and Maize from India refer:


bottom of page